Sunday, 16 December 2012


MR PORETER travelled to Brioni's workshop in Italy to film the making of the midnight blue Brioni tuxedo which is exclusive to MR PORTER this season.

This season MR PORTER has worked with legendary Italian tailoring brand Brioni to create a dinner jacket of what is, we believe, incomparable quality. Sir Henry Royce, co-founder of Rolls-Royce, once described his approach to building cars: "Strive for perfection in everything you do. Take the best that exists and make it better. When it does not exist, design it. Accept nothing nearly right or good enough.

Brioni approached the creation of our exclusive dinner jacket with Sir Henry's attitude in mind. The result is the last word in contemporary elegance: a midnight-blue tux consisting of a one-button, peak-lapel jacket with jetted pockets and grosgrain trim on the lapels, and flat-front trousers featuring that same grosgrain trim running down the outside seams. To mark its arrival on the site, MR PORTER visited Brioni's headquarters in Penne, Abruzzo, to make a film about the brand's past, present and future. 

''One of the most telling moments of the shoot came when we were filming one of the women who cut and sew the jacket buttonholes. Earlier in the day I had been concerned about how much of the noise of passing cars and the hum of air conditioning would be picked up by the microphone. It says everything about Brioni's handcraft methods that the only audible sound was that of a sharp chisel being knocked through one buttonhole at a time; there was no machinery on the factory floor to interfere with our recording.''

Watch the film below to learn more about this unique company and its extraordinary clothes.

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