A look at the comic screen icon for whom the term "dressing the part" was surely tailor made.
It is true to say that for most of the 20th century, and possibly even today, the name Charlie Chaplin was better known around the world than that of any other public figure. Even more tellingly, so was his appearance in the many films he made in the early years of the movies when he was known as the king of comedy. In fact, Sir Charlie was one of the first people in any walk of life to understand the importance of branding. He also knew the dangers of changing, upgrading or modernising the brand. Once he had finalised the elements of his "look", the Tramp was always the same recognisably hard done by, inadequate nonentity whose inability to cope with life and his bewilderment and sadness at getting everything wrong had people across the entire globe laughing and crying with every maladroit movement he made.
As with Mr Johnny Depp's unchanging costume in Pirates of the Caribbean, for Sir Charlie the uniform was as much a character as the actor inside it, which is why he took so much care to get it right. Take his grotesquely oversized shoes, which gave him his characteristic screen walk. The fact is that inside them he was wearing a pair of the correct size for his feet. Interestingly, for someone who as a boy lived in poverty in south London and was twice confined to the workhouse, shoes were one of his obsessions - not surprisingly, perhaps, as for much of his childhood they were a luxury way beyond the grasp of his impoverished mother. And the insecurity affected him throughout his life. He was known to be a compulsive buyer, especially of clothes. At the height of his Hollywood success, a friend recalled that when Sir Charlie's wardrobe was opened it revealed rows of shoes, all identical, with suede shoes on the top row and black ones below, all in immaculate condition. He would never go barefoot again.
Some of the most important things that brought Sir Charlie a sense of order and place in life were good clothes - and plenty of them. He had favourite suits duplicated even to the extent of having many identical ones in his wardrobe, usually grey flannel and always to be worn with a pair of his many high-button shoes. Off the screen, his appearance was always immaculate. He normally wore a natty suit, to use the jargon of the 1920s, although he was equally as elegant in a cashmere sweater and plus fours. It comes as a surprise, however, to learn from his friend, the director Mr King Wallis Vidor, that this most professional of men, when it came to his appearance on or off the set, actually cut his own hair for his role as the little tramp in the very early days - and all his life he took the greatest care with his hair.
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